The Center for Social Inclusion (CSI) works with national organizations and community groups, joining public policy research and grassroots advocacy to transform structural inequity and exclusion into structural fairness and inclusion. CSI was founded by Maya Wiley, a former civil rights attorney at the NAACP Legal Defense Fund.
Wiley and CSI had virtually no previous media coverage in the civil rights and social justice space. Our goal was to build a national thought leadership platform for Wiley and for the structural racism policy ideas promoted by CSI.
Through luncheons and one-on-one meetings, we introduced Wiley to major booking producers for cable network shows at MSNBC and CNN. We developed and helped write a powerful op-ed piece comparing the records of Barack Obama, Bill Clinton and Lyndon B. Johnson on helping communities of color, which we placed in The Washington Post. We set up an editorial board meeting with Katrina vanden Heuvel, editor-in-chief of The Nation, which led to a regular contributor role for Wiley. We regularly placed Wiley in sourcing and thought leadership roles with key reporters covering race and ethnicity at the Associated Press, The Washington Post and The New York Times.
TASC generated 100+ unique media hits, accounting for 67 million media impressions. Wiley addressed the U.S. House Democratic Caucus on how Republicans use racial coding to influence the American public. She became a semiregular guest on the MSNBC shows Melissa Harris-Perry, The Cycle, All In with Chris Hayes, and Up with Steve Kornacki. We placed Wiley in major national stories about race, racism and income inequality, establishing her credentials as a national thought leader on these issues.
When Bill de Blasio was elected mayor of New York City, he tapped Wiley to be his Chief Counsel and play a leading role in helping him develop and roll out initiatives designed to address income inequality.